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Chery Made Presence Again at Isfahan Auto Show

As the first masterpiece of EXEED product family, EXEED TX reflects the overall upgrading of Chery’s core technologies and product technologies in such sectors as appearance modelling, powertrain, technological configuration and interior details, which highlight its internationally-standard high end and sense of quality. The launching of EXEED high-end product family marks the advent of Chery strategy 3.0 product officially, as well as its start to accelerate Chery’s global strategy into European and American markets.

On the first day of the Auto Show, Chery organized a special cultural activity for X33(TIGGO 3) owners. It also prepared a gift of lifelong free maintenance for the X33(TIGGO 3) owner present at the Auto Show with longest driving mileage.The gift was taken by an owner whose X33(TIGGO 3) had driven for 370,000KM. This lucky owner gave great praise for Chery brand, saying he loved his X33(TIGGO 3) very much because of its satisfying performance. It is difficult to find it is an old vehicle that has been used for years.

X33(TIGGO 3) is the first SUV model of Chery & " MVM in Iran, and the first urban SUV product in the country. A few generations of X33(TIGGO 3) have been launched in Iran, becoming the priority choice for Iranian families. Till today, more than 1.3 million X33(TIGGO 3) units, which is an inspection-free model, have been sold in more than 80 countries and regions in the world and gained many honors and awards.

In addition to the TIGGO 7, TIGGO 5, X33(TIGGO 3), X22(TIGGO 2)and other models of traditional energy, ARRIZO 5 EV, the new energy vehicle of Chery, also made presence at the event. As the representative model of Chery’s new-energy models, ARRIZO 5 EV has the best and most advanced new-energy manufacturing technologies of Chery, representing the new orientation of Chery’s new energy automobiles. Its presence attracted the attention of many Iran media and audiences.

Over the past years, Chery & MVM, according to the market demands in Iran, has launched X33(TIGGO 3), TIGGO 5, TIGGO 7, ARRIZO 5, X22(TIGGO 2)and other models, obtaining favor of Iranian users.

Thanks to the excellent products, Chery & MVM brands have won trust of users and recognition in the industry. It received the Award of Best Automotive Brand at the 2012 Isfahan International Auto Show, the Best Stand Design and Best Activity Award at 2015 Meshed Auto Show, and won the First Place in Award of Excellence for Digital Automotive Marketing. In the same year, ARRIZO 5 was given the title of Best Model in Class-A Niche Market in Iran by Donyayekhodo, the largest automotive media in Iran.

After dozens of years of hard work, Chery & MVM now has 2,600 local employees. It has also established localized team in Iran responsible for operation and management of the joint venture. By the end of 2017, Chery had sold 300,000 units in Iran market, keeping its first-tier position in the Iran automotive market.