On August 14, 2013, Chery officially launched its new model J2 (Fulwin 2) in South Africa. Wang Mo, general manager of Chery Overseas Industrial Investment Co., Ltd. and Brett Soso, general manager of ADD were present. 39 mainstream media outlets including domestic TV stations, radio stations and magazines, as well as Chery's 36 dealers witnessed J2's launch.
Soso briefed the attendees on the actualities of the global and South African auto markets, sharing Chery's sales performance and outlet distribution over the years since its entry into South Africa. At last, he elaborated on J2's competitiveness in its segment in terms of price, configuration and after-sales service policies.
Following the launch conference, Chery provided 20 J2 cars for test drive by journalists and distributors,
thereby making them feel J2's outstanding performance and charm more
intuitively. J2 was unanimously praised by journalists and distributors
for its fashionable appearance, comfortable interior space and rich
During the interview, Wang said, "South Africa is the first RHD market on which J2 is launched, and J2's launch will further perfect our product structure in South Africa and boost our network scale. We believe J2 will spark a new sales fever in South Africa by its rich configuration, reasonable price, warranty policy and ever-improved network layout. In the future, we will launch more, better and more fashionable products in South Africa."