Chery Introduction｜Chery Brand Core, Visions, Values

HI，WE ARE CHERY

COMMITTED TO BEING A DIVERSIFIED ENTERPRISE WITH GLOBAL
INFLUENCE AND COMPETITIVENESS

Established in 1997,
Chery Group has made significant strides
in the automotive industry.
It is the first independent Chinese automaker group to surpass sales milestones of one million, three million, and five million vehicles. Additionally Chery Automobile has been a trailblazer in expanding into international markets.

BRAND CORE

GREEN

Low Carbon Materials
Eco-friendly Processes
Third-generation PHEV

TECHNOLOGY

Global R&D
Development Platform
Intelligent Driving
Intelligent Cockpit

FAMILY

Safe and Reliable
Comfortable and Durable
Individual and Inclusive

COMPANIONSHIP

Customer,Emotional Connection
Employee, Growing Together in Unity
Partner, Ecological Win-Win
Society, Honored in Public Welfare

We consistently fulfill the mission and take on the responsibility of Chery towards community.

Guided by its globalization philosophy of "In somewhere, For somewhere, Be somewhere," Chery Group has fully integrated ESG into its corporate development strategy and daily operations. Globally, the Group systematically advances public welfare initiatives including environmental protection, educational support, and disaster relief.

OUR HONOR

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In the Kantar BrandZ Top 50 Chinese Global Brand Builders report, Chery ranks first in the automotive category for eight consecutive years.

Thanks to its outstanding performance in global operations and sustainable development, Chery has been named one of China's "Top 20 Best Overseas Image Enterprises" five times, and has been featured on the Kantar BrandZ Top 50 Chinese Global Brand Builders list (released jointly by Google and Kantar) for eight consecutive years, ranking first in the automotive category consistently.

J.D. Power In 2025, Chery Ranks First Among Independent Chinese Passenger Vehicle Brands In Five Major Studies: IQS, SSI, APEAL, CSI, And VDS.

According to J.D. Power’s 2025 automotive index studies in China, Chery ranked first among independent Chinese passenger vehicle brands across five major categories, including IQS, SSI, APEAL, CSI, and VDS.

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In the Kantar Brandz Top 50 Chinese Brand Builders 2024 report, Chery retains top in the automotive category

Chery has held the position of China's top passenger car exporter for 21 consecutive years and has received the title of "Top 20 Best Overseas Image Enterprises" in five consecutive selections by the SASAC (State-owned Assets Supervision and Administration Commission)and the CICG (China International Communications Group). In the Kantar Brandz Top 50 Chinese Brand Builders 2024 report, Chery retains top in the automotive category.

J.D. POWER
In 2023, CHERY RANKS FIRST IN THE INITIAL QUALITY STUDY (IQS) AMONG CHINESE DOMESTIC BRANDS.

According to J.D. Power's various automotive index studies for 2023, Chery holds the top position in the IQS (Initial Quality Study) among China's domestic brands. Additionally, its vehicle series, including the TIGGO 8, TIGGO 7 and TIGGO 4 have each achieved first place in their segments.