· In 2024, Chery achieved remarkable success worldwide, garnering widespread recognition for its exceptional quality, ongoing innovation, and deep market insights. Chery models won numerous prestigious awards in key markets such as Brazil, Egypt, Indonesia, and others, with the brand leading in sales. At the group level, Chery was named in the "2024 China ESG Impact List" published by Fortune, retained the top spot in the automotive category in the 2024 Kantar BrandZ Top 50 Chinese Global Brand Builders report and debuted on the Fortune Global 500 list. Additionally, Chery received numerous awards for quality, globalization, and quality management, underscoring its global competitiveness.

Recently, Chery Holding Group unveiled its impressive sales performance for 2024: with a robust December sales figure of 298,505 units, marking a year-on-year increase of 38.4%, Chery Group's total annual car sales historically exceeded 2,603,916 units, achieving a 38.4% year-on-year growth and setting a new annual sales record. In 2024, Chery shone globally, earning widespread international recognition and praise for its exceptional product quality, relentless innovation, and deep market understanding. From its domestic market to the group as a whole, the series of achievements Chery has garnered highlights the strong competitiveness of Chinese automotive brands on the global stage and signifies that China's automotive industry has reached a new height in the global market.

Localized Markets: Comprehensive Efforts Yield Exceptional Results

Chery's precise market positioning and exceptional product capabilities earned widespread praise from car owners and dealers in key markets such as Brazil, Egypt, Indonesia, Malaysia, South Africa, Saudi Arabia, and Qatar. In Brazil, TIGGO 7 series was named the "2024 Best Midsize SUV to Buy," highlighting Chery's strength in the SUV segment. In Egypt, TIGGO 8 and TIGGO 7 won the "Best Chinese Performance and Luxury Car Award" and the "Best-Selling SUV-C," respectively, while the Chery brand overall was named the "Best-Selling Car Brand in Egypt in 2023." In Indonesia, TIGGO 8 Pro was awarded "Best Medium SUV." In Malaysia, Chery led in sales and garnered numerous accolades at exhibitions. In South Africa, Chery won the NADA 2024 Dealer Satisfaction Index Gold Award for the third consecutive time. TIGGO 7 Pro Max received Qatar's "Best Selling SUV" award. TIGGO 7 Pro Max earned the "2024 National Automobile Award Best Crossover (SUV)" in Saudi Arabia.

These accolades reflect Chery's deep understanding of market needs, commitment to product quality and user experience, and successful implementation of localized operations and differentiated competitive strategies, laying a solid foundation for future market expansion.

Group-Level Recognition: Leading Globalization and Industry Development

At the group level, Chery achieved several notable milestones: Chery was named in the "2024 China ESG Impact List" published by Fortune, recognizing its excellence and leadership in environmental, social, and governance (ESG) practices. Chery retained the top spot in the automotive category in the 2024 Kantar BrandZ Top 50 Chinese Global Brand Builders report, reaffirming its status as a leading Chinese automotive brand. Chery entered the Fortune Global 500 for the first time, ranking 385th—a significant milestone in its globalization strategy. This achievement highlights Chery's prominent position in the global automotive industry and a strong endorsement for Chinese auto brands expanding worldwide. As Chery continues to grow its presence in global markets, the influence of Chinese auto brands in the global industrial chain is steadily increasing, attracting more international consumers to pay attention to and choose Chinese auto brands. Chery was the only automotive winner of the 2024 Kantar BrandZ Pioneering Chinese Global Brand, further solidifying its prominent role in the global automotive industry. Fortune China released the ranking of China's Most Admired Companies, and Chery was recognized in the Vehicles and Auto Parts category, a testament to its leading position in the automotive sector and robust capabilities as a diversified enterprise group. Chery's Optimize QC Group won the Gold Award at the 49th International Convention on Quality Control Circles (ICQCC)—marking Chery's seventh win at this "Quality Olympics," showcasing its world-class quality management capabilities.

The year 2024 has been remarkable for Chery in the global market. With its commitment to outstanding technological innovation, brand development, and strategic global expansion, Chery has become a significant force in the global automotive industry. As Chery continues to succeed in international markets, the influence of Chinese auto brands in the global automotive sector will become increasingly prominent, with Chery undoubtedly serving as a pioneer and leader in this transformation. Chery will continue driving the transition to electrification and intelligent technologies, deepening its globalization strategy and bringing more green, smart, and convenient mobility options to consumers worldwide.